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UTM Builder

Build trackable URLs in seconds.

Generate clean, properly formatted UTM links for every campaign. Paste your URL, fill in the parameters, and copy your tracking link.

Where the traffic comes from
Marketing channel type
The specific campaign name
Paid search keywords (optional)
Differentiate ad variations (optional)
Generated URL

Your tracking link

Fill in the fields above to generate your UTM link
Copied!

UTM Best Practices

Be consistent

Use lowercase and hyphens. "google" not "Google", "spring-sale" not "Spring Sale".

Keep it readable

Your future self will thank you. Use descriptive names that make reports easy to scan.

Document your conventions

Create a shared naming guide so your whole team tags campaigns the same way.

Automate your campaign tracking

Mavek auto-tags and tracks every campaign across every channel. No more manual UTM management.

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