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Sherlock Analytics & Data
Active

Find signal. Kill noise.

Your GA4 is full of numbers. Almost none of them matter. Ask Sherlock what changed and he answers from your GA4, Search Console, and ad accounts, so you can find the two or three moves worth making this week.

Sherlock / Cross-channel Overview Live
Sessions 48.2k +12%
Conversions 1,340 +8%
CPL $24.10 -11%
Organic Clicks 9,860 +22%
Conversions by channel, last 30 days
Google Search
78%
Meta Ads
52%
Organic
65%
Email
38%
You asked: which Meta campaigns got pricier this month? Answer ready.
4 Sources: GA4, Search Console, Google Ads, Meta Ads
Read-only Nothing in GA4 or Search Console is ever changed
Live Every answer queried from your account when you ask
How It Works

From raw data to clear decisions.

Sherlock runs a six-phase process that turns disconnected channel data into unified insight and actionable recommendations.

01
Connect

Data Source Connection

Connect GA4, Search Console, Google Ads, and Meta Ads through OAuth. GA4 and Search Console are read-only. Your existing history is available straight away, so there is no waiting for data to build up.

✓GA4 and Search Console connected read-only
✓Google Ads and Meta Ads connected
✓Rank tracker positions alongside
✓No exports or spreadsheets to set up
02
Ask

Questions in Plain Language

Ask what happened last month, which queries are close to page one, or which search terms spent without converting. Sherlock picks the right report, runs it against your live account, and answers from the rows it gets back.

✓GA4 traffic, engagement, and conversions
✓Search Console queries, pages, countries, devices
✓Google Ads and Meta Ads spend and results
✓Follow-up questions narrow the range or breakdown
03
Compare

Side-by-side Comparison

Put one period against another, one market against another, or one channel's numbers next to another's. Each source is reported on its own terms: Sherlock will tell you when GA4 and Google Ads disagree, but he does not build an attribution model to reconcile them.

✓Period over period comparisons
✓Market and device breakdowns
✓Channel numbers side by side
✓Top and bottom performers listed
04
Report

Reports on Request

Ask for the month in one message and get Search Console, GA4, and rank tracker movement in a format you can paste into an update. Save the prompt and run it again next month.

✓Monthly summary in one message
✓Striking-distance pages called out
✓Rank movement from the tracker
✓Prompts saved and reused
Capabilities

Every analytics skill. One agent.

What Sherlock runs today, and what is on the way.

GA4 Traffic ReportsConversion ReportsSearch Console Queries & PagesGoogle Ads MetricsMeta Ads InsightsRank TrackingPeriod ComparisonsMonthly Reports on Request

Coming soon

Anomaly AlertsAttribution ModelingHubSpot & Salesforce DataScheduled Reports
Integrations

Connects to your entire data stack.

Connected through OAuth. Sherlock queries each source live when you ask, and GA4 and Search Console stay read-only.

Google Analytics 4

Traffic, engagement, and conversion reports, read-only

Google Ads

Spend, clicks, and conversions down to keyword and search term

Meta Ads Manager

Campaign spend and results for any date range

Google Search Console

Clicks, impressions, CTR, and position by query and page, read-only

HubSpot / CRM (coming soon)

Pipeline and revenue data. Not live yet.

Real Humans. Real Oversight.

Sherlock pulls the numbers. You decide the action.

Sherlock answers from your data and points out what changed. You decide what to act on. Data without judgment leads to bad decisions, so the judgment stays with you.

Start Trial →
Insight Review
Why did organic clicks dip last week? Answered from Search Console: 3 pages lost position
Monthly report prompt saved GSC, GA4, and rank movement in one message
The Full Team

Sherlock works in the same Mavek chat as the rest of the team, so the numbers he pulls are right there when you plan bids with Eva or content with Carrie.

Ready to put Sherlock to work?

Connect GA4 and Search Console read-only. Ask what changed. Act on what matters.

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