Turn any title into a clean URL slug.
Type or paste your text and get an instant, SEO-friendly URL slug. Lowercase, hyphenated, no special characters. Copy and go.
Short, descriptive slugs rank better. Aim for 3-5 words that describe the page content. Remove filler words and keep it readable.
What Is a URL Slug?
A URL slug is the final section of a web address that identifies one specific page, such as "seo-checklist" in example.com/blog/seo-checklist. A slug generator converts a human-readable title into that format automatically: lowercase letters, numbers, and hyphens, with special characters and accents stripped out. Search engines like Google read slugs as a signal of page content, and clean slugs are easier for people to read, share, and trust in search results.
The generator above runs entirely in your browser. It lowercases your text, removes accents and apostrophes, strips anything that is not a letter, number, or space, then joins the remaining words with hyphens. Tick the stop word option to drop filler words like "a", "the", and "of", which keeps slugs short without losing meaning. Copy the result and paste it straight into your CMS.
Slugs work alongside title tags, meta descriptions, and headings, the core elements of search engine optimization. To see how a slug, title, and description appear together in Google, run them through our SERP preview tool. And if you want an expert review of how your whole site performs in both Google and AI answer engines, Mavek's live SEO + AEO audit is a paid session that walks through exactly that.
How to write better URLs
Keep slugs short
3-5 words is ideal. Shorter URLs are easier to share, look cleaner in search results, and are more memorable.
Use hyphens, not underscores
Google treats hyphens as word separators but underscores as joiners. "best-seo-tips" is better than "best_seo_tips".
Include your target keyword
Your primary keyword should appear in the URL. It's a small ranking factor and helps users understand the page content.
URL Slug Questions, Answered
What Is a Slug in a URL?
The slug is the last part of a URL path that identifies a single page, like 'pricing-guide' in example.com/blog/pricing-guide. It is usually built from the page title, written in lowercase with hyphens between words.
How Do I Make an SEO-Friendly Slug?
Keep it lowercase, separate words with hyphens, strip special characters and accents, and describe the page in three to five words. The generator on this page applies all of those rules automatically as you type.
Should I Use Hyphens or Underscores in URLs?
Use hyphens. Google's URL structure documentation recommends hyphens as word separators because underscores join words together, so 'best-running-shoes' reads as three words while 'best_running_shoes' may be treated as one.
Do I Have to Remove Stop Words From Slugs?
No, it is optional. Dropping words like 'a', 'the', and 'of' makes slugs shorter and easier to scan, but search engines handle slugs that contain stop words just fine. This tool includes a checkbox so you can compare both versions and pick the one that reads better.
Does Changing a Slug Hurt SEO?
Changing the slug of a published page creates a new URL, so search engines treat it as a different page and existing links to the old address break. If you must change one, set up a 301 redirect from the old URL to the new one so rankings and link equity carry over.
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