See what your content is really about.
Paste your text and instantly see the most used 1-word, 2-word, and 3-word phrases with percentage breakdowns. Catch over-optimization before Google does.
What Is Keyword Density?
Keyword density is the percentage of times a word or phrase appears in a piece of text relative to the total word count. You calculate it by dividing the number of times a term appears by the total number of words, then multiplying by 100. The analyzer above reports density for the most common one, two, and three-word phrases in your content.
Checking density helps you confirm a page is clearly about its target topic without overusing any single phrase. Pair it with the word counter to track overall length, the readability checker to keep the writing clear, and a full live SEO audit when the page is ready to publish.
Keyword density best practices
As of June 2026, keyword density is a guardrail, not a growth lever. Search engines reward content that covers a topic thoroughly and answers the question behind the search, so aim for natural coverage rather than a target percentage. Use the analyzer to catch over-optimization, then write for the reader.
Target 1-2% density
Your primary keyword should appear naturally 1-2% of the time. More than that risks looking spammy to search engines.
Use semantic variations
Google understands synonyms. Instead of repeating "best running shoes" ten times, use "top sneakers", "running footwear", etc.
Check 2 and 3-word phrases
Long-tail keywords (2-3 word phrases) often reveal your real topical focus. Make sure they align with your target intent.
Keyword Density Questions, Answered
What is keyword density?
Keyword density is the percentage of times a word or phrase appears in a piece of text relative to the total word count. You calculate it by dividing the number of times a term appears by the total number of words, then multiplying by 100. The analyzer above reports density for the most common one, two, and three-word phrases in your content.
What is a good keyword density percentage?
Most SEO practitioners aim for a primary keyword density of around 1 to 2 percent, which keeps the term present without overusing it. Google does not publish an exact threshold, so treat it as a guideline rather than a rule. Densities above roughly 3 percent can read as keyword stuffing and tend to hurt more than they help.
Does keyword density matter anymore?
Less than it once did. As of June 2026, search engines rank pages on overall topical relevance and how well they answer the searcher's intent, not on hitting a target keyword count. Density is still worth checking as a guard against accidental over-optimization, which is the main reason to measure it today.
What is a keyword density checker?
A keyword density checker is a tool that scans a block of text and reports how often each word or phrase appears, usually as both a raw count and a percentage. Writers use it to confirm their target terms are present and to catch any phrase that is repeated too often. This analyzer separates one, two, and three-word phrases so you can see single keywords and longer phrases on their own.
How does this keyword density analyzer work?
Paste your text and the tool breaks it into words, removes very common words such as the, a, and of from the single-word results, and counts how often each remaining word and phrase appears. It then ranks the most frequent one, two, and three-word phrases and shows each one's share of the total word count. Only phrases that appear at least twice are listed.
Is the text I analyze kept private?
Yes. The analyzer runs entirely in your browser, so the content you paste is never uploaded or sent to a server. You can safely check unpublished drafts and client work without anything being stored.
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