Service

Analytics that tell you what to do, not just what happened.

Every channel in one dashboard. Multi-touch attribution across paid, organic, email, and social. Anomalies caught in minutes. Reports drafted automatically. Insights, not just data.

Capabilities

What Mavek does with your marketing data

Unified Dashboards

Every channel (ads, SEO, email, social) in one live dashboard. No more switching tools, reconciling spreadsheets, or stitching reports together.

Attribution Modeling

Multi-touch attribution across paid, organic, and email. Mavek shows what actually drove the revenue, not just last-click credit.

Anomaly Detection

When CPA spikes, traffic dips, or a landing page breaks, Mavek catches it in minutes. No waiting for the Monday report to find out.

Automated Reports

Weekly and monthly reports drafted automatically. Plain-English summaries with the numbers that matter and the actions Mavek already took.

Cohort & Segment Analysis

Performance cuts by channel, campaign, geo, device, or customer cohort. Find the pockets that over-perform and the ones bleeding money.

Live Action Log

Every decision Mavek makes (bid changes, budget shifts, content published) is logged with the reasoning. You see the full playbook, always.

How It Works

Three steps to live insights

01

Connect Your Sources

GA4, Google Ads, Meta, Search Console, HubSpot, Apollo. Mavek plugs into your full stack via secure APIs in minutes.

02

Define KPIs

Tell Mavek your North Star metrics and acceptable ranges. It builds dashboards, alerts, and reports around what you actually care about.

03

Get Insights, Not Just Data

Mavek surfaces anomalies, explains variance, and drafts actions. No more 'we see a dip but don't know why.' You get cause and fix, together.

Results

What you can expect

Faster Decisions

Surface insights in minutes, not days. Mavek flags the issue, diagnoses it, and drafts the fix before your next standup.

True Attribution

Stop guessing which channel drove conversions. Multi-touch attribution shows exactly where revenue came from, across every touchpoint.

Fewer Surprises

Anomalies caught early, before they eat the budget. Campaigns never go dark, metrics never drift unnoticed.

Why Mavek

Not another dashboard tool. An autonomous analyst.

Traditional Analytics Stack

  • GA4 + Looker + 3 other tools, duct-taped together
  • Weekly reports, manually assembled
  • Dashboards that show data, not insights
  • Anomalies discovered days after they started

Mavek AI

  • One platform, every channel unified
  • Reports drafted automatically, every week
  • Insights and recommended actions, not just charts
  • Anomalies flagged in minutes, fixed same day
FAQ

Marketing Analytics and Reporting, Answered

What is marketing analytics?

Marketing analytics is the practice of collecting and interpreting data from every marketing channel to understand what drives results and decide what to do next. It spans dashboards, attribution, anomaly detection, and reporting. Mavek unifies ads, SEO, email, and social into one live dashboard, then goes a step further by surfacing the cause of a change and drafting the fix, not just charting the data.

What is multi-touch attribution?

Multi-touch attribution is a model that spreads credit for a conversion across every touchpoint a customer interacted with, rather than handing all of it to the last click. It shows how paid, organic, email, and social work together to produce revenue. Mavek runs multi-touch attribution across your channels so you can see which combinations actually drive sales and fund them accordingly.

What is included in Mavek's analytics and reporting?

A unified dashboard across every channel, multi-touch attribution across paid, organic, and email, anomaly detection that flags spikes and dips within minutes, weekly and monthly reports drafted automatically in plain English, cohort and segment analysis, and a live action log of every decision Mavek made with its reasoning. It connects to GA4, Google Ads, Meta, Search Console, HubSpot, and Apollo.

How much does marketing analytics and reporting cost?

Dedicated analytics and reporting tools are usually billed as a separate monthly subscription on top of your other marketing costs, and most still need someone to read the charts and decide what to do. With Mavek, analytics and reporting are part of the full marketing service for under $500 a month, and the platform drafts the actions, not just the dashboards.

What is a marketing dashboard?

A marketing dashboard is a single view that pulls key metrics from every channel, ads, SEO, email, and social, into one place so you can track performance without opening five tools. The best ones show not only what happened but what changed and why. Mavek builds your dashboard around your North Star metrics, updates it live, and attaches the reasoning behind every shift it detects.

See your marketing clearly. Act on it faster.

One dashboard. Real attribution. Insights that move the needle.

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